ByteGain Destination

ByteGain is an Artificial Intelligence platform that learns from online user behavior to predict and automate the exact actions needed to engage, convert, and retain customers. ByteGain’s software analyzes billions of data points on a website to identify patterns in journeys enabling real-time predictions, and improves over time due to its self-learning nature. The platform then uses these predictions to intelligently automate ad retargeting, personalization, content recommendations, and more.

This destination is maintained by ByteGain. For any issues with the destination, contact the ByteGain Support team.

Getting Started

1. From the Segment web app, click Catalog.
2. Search for “ByteGain” in the Catalog, select it, and choose which of your sources to connect the destination to.
3. Enter the “API Key” which you can find from the set up tab in the ByteGain UI into your Segment Settings UI.
4. You can now start sending events to ByteGain and check the status light on the set up tab in the ByteGain UI to verify that data is flowing.
5. The ByteGain team will process your data over 2-4 weeks. Work with them directly on next steps.

Page

If you’re not familiar with the Segment Specs, take a look to understand what the Page method does. An example call would look like:

analytics.page()

Page calls will be sent to ByteGain as a page event.

Screen

If you’re not familiar with the Segment Specs, take a look to understand what the Screen method does. An example call would look like:

[[SEGAnalytics sharedAnalytics] screen:@"Home"];

Screen calls will be sent to ByteGain as a screen event.

Identify

If you’re not familiar with the Segment Specs, take a look to understand what the Identify method does. An example call would look like:

analytics.identify('userId123', {
  email: 'john.doe@example.com'
});

Identify calls will be sent to ByteGain as an identify event.

Track

If you’re not familiar with the Segment Specs, take a look to understand what the Track method does. An example call would look like:

analytics.track('Clicked Login Button')

Track calls will be sent to ByteGain as a track event.

Engage

You can send computed traits and audiences generated using Engage to this destination as a user property. To learn more about Engage, schedule a demo.

For user-property destinations, an identify call is sent to the destination for each user being added and removed. The property name is the snake_cased version of the audience name, with a true/false value to indicate membership. For example, when a user first completes an order in the last 30 days, Engage sends an Identify call with the property order_completed_last_30days: true. When the user no longer satisfies this condition (for example, it’s been more than 30 days since their last order), Engage sets that value to false.

When you first create an audience, Engage sends an Identify call for every user in that audience. Later audience syncs only send updates for users whose membership has changed since the last sync.

Settings

Segment lets you change these destination settings from the Segment app without having to touch any code.