Engineers & Developers
A blog for engineers, by engineers
Showcasing solutions and best practices of Segment engineers using some of our favorite tools.
Tracking Meaningful Security Product Metrics
Meaningful security metrics demonstrate that your security organization is mitigating risk and driving sales.
All Engineers & Developers articles
Using ClickHouse to count unique users at scale
By implementing semantic sharding and optimizing filtering and grouping with ClickHouse, we transformed query times from minutes to seconds, ensuring efficient handling of high-volume journeys in production while paving the way for future enhancements.
Accelerating your time to value with effective Observability
Twilio Segment provides a comprehensive suite of tools for efficiently managing, activating, and analyzing your organization's data, ensuring transparency and empowering you to unlock its full potential effortlessly.
Unlock next-level insights: Introducing Segment Reverse ETL with Snowflake Cortex
Discover how Segment's Reverse ETL integration with Snowflake Cortex improves data management, enabling effortless integration and transformation for enhanced analytics and operational efficiency.
Terraform and CDP: Manage your data infra as code
Segment Terraform is now Generally Available.
What did you say to me? Instrumenting User Insights for your AI Copilot
Cultivating a symbiotic relationship between user insights and AI copilots, we delve into the art of instrumenting seamless collaboration for enhanced performance and user satisfaction.
What is reverse ETL? A complete guide
Learn how reverse ETL helps businesses activate their data to drive better decision-making and greater operational efficiency.
Segment Profiles to the Edge for Real-time personalization
The integration of the Segment Edge SDK with Cloudflare Workers offers businesses a solution for achieving real-time web personalization, enabling dynamic customization of user interactions based on up-to-date data.
How to Activate Your Data (And Why You Need To)
An overview of data activation and why it's essential.
How to manage consent enforcement with Twilio Segment
Announcing the availability of Consent Enforcement in Connections for all Business Tier customers at Twilio Segment, empowering businesses to integrate with any Consent Management Platform and enforce end-users' consent preferences seamlessly.