Get expert guidance
Successful CDP implementation requires thoughtfulness and guidance at each stage of the data journey. Segment Professional Services helps organizations stay thoughtful and strategic while realizing tangible outcomes like data democratization, higher LTV, improved retention, stronger loyalty, and greater ROI. Our expertise breaks silos and unlocks your full potential with recommendations and best practices—from architectures and planning to technical integrations and enablement.
Start with strategy
Optimize your customer data architecture with validated designs and actionable recommendations rooted in thousands of implementations.
Speed time to value
Realize faster value with best-in-class solution architects and technical expertise, steered by a proven and repeatable framework that drives an accelerated return on investment.
Getting started
Your data is fragmented, slow, and untrustworthy
Developing
You collect data reliably, understand it, and act on it
Leading
Data drives your KPIs and growth strategy
Visionary
You lead your category with data-driven user experiences
Maturity model overview
Unlock your full potential
Our solutions make it easier to standardize and scale data governance across teams, businesses, and applications.
Shutterstock partnered with Segment to unlock the personalization power for their email campaigns. Segment’s expertise accelerated the digital media marketplace’s customer experience with contextually relevant messaging and a 30% lift in click rates.
Instructor-led Training
Expert-led, hands-on enablement designed to accelerate and upskill knowledge in Segment solutions.
Advisory Services
Strategic assessment and architectural guidance of your data flows, customer data pipelines, designs, and recommendations make them cleaner, faster, streamlined, and more resilient.
Jumpstart
Strategic planning & implementation guidance activates business-critical audiences in your downstream tools. Our team sends best-in-class, succinct & powerful data from your Sources to Destinations.
Resident Architects
Dedicated, ongoing strategic planning, architectural guidance & enablement support paced annually and customized to your specific needs.
Datasheets to download
Jumpstart Lite
Self-paced learning and expert guidance to rapidly activate Segment capabilities and lay the foundation for your use cases.
Download the datasheetTwilio Engage Jumpstart
Strategic planning & implementation guidance to rapidly activate business-critical audiences in your downstream tools.
Download the datasheetConnections Jumpstart
Expert guidance and planning support to quickly send best-in-class, succinct & powerful data from your Sources to your Destinations.
Download the datasheetHybrid Jumpstart
Expert guidance and planning to quickly send best-in-class data from your Sources to Destinations and rapidly activate audiences in your downstream tools.
Download the datasheetInstructor-led Training
Expert-led, hands-on enablement designed to accelerate and upskill knowledge in Segment solutions.
Download the datasheetImplementation Certification
Upskill and validate knowledge in Segment solutions.
Download the datasheetArchitecture Audit
A strategic assessment of your data flows, customer data pipelines and recommendations on how to make them cleaner, faster and more resilient.
Download the datasheetSchema Audit
A strategic assessment of your Segment schemas and recommendations on how to align them with best practices.
Download the datasheetHealth and Maturity Assessment
Assess your Segment workspace against our Customer Data Maturity and technical frameworks to uncover quick wins and long-term opportunities.
Download the datasheetBusiness Critical Services
Proactive strategic planning and dedicated ongoing enablement services.
Download the datasheetResident Architect
Dedicated, ongoing strategic planning & enablement support paced annually & customized to your specific needs.
Download the datasheetHourly Custom Coding
Sprint-based execution of development projects which extend Segment’s capabilities.
Download the datasheetHourly Advisory Guidance
Focused guidance on specific Segment topics or troubleshooting questions, post implementation.
Download the datasheetAdditional resources
Segment University
Self-paced online courses from fundamentals to advanced features.
Assess your Data Maturity Score
Use Segment’s Customer Data Maturity Model to evaluate your data strategy and receive actionable recommendations on how to improve.
Achieving Good Data at Scale
Learn about best practices Segment’s largest customers utilize to ensure good data across teams.