Ambassador
Enables referral, affiliate, influence, and advocate programs by searching and finding potential ambassadors
Supports customizable multi-campaign functions so marketers can segment user enrollment across campaigns
A/B tests communication so marketers can develop effective copy and place copy near specific on-page elements
Deploys ambassador experiences to global native mobile apps and supports REST API so marketers can deliver on-brand messages
How Ambassador works
Ambassador keeps track of all referrals and whether or not people convert after being referred. Its client-side Javascript snippet collects referral sources and conversion events that happen on your site. You’ll need to install the library across your site so that no matter where a referral lands, the library tags them. A developer will need to write custom code hooks into the Ambassador library to identify visitors when they become known to you by registering or providing their email, and again when other important behavioral events fire.
Get more out of Ambassador with Segment
By turning on the Ambassador integration through Segment, you eliminate the need to install or customize code for its Javascript library throughout your site. By simply toggling on the Ambassador integration, Segment’s CDN is updated within 5-10 minutes. Then our snippet will start asynchronously loading Ambassador’s javascript snippet onto your page. If you have event names mapped to conversion events, the integration automatically records events as conversions when track
is called. Campaigns can also be mapped to specific URLs for use with track
and identify
calls, eliminating the need for you to learn new methods or create duplicative event tracking code.
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Segment makes it easy to set up Ambassador.