LinkedIn Insight Tag
Ad conversion tracking, retargeting, and optimization
Records website conversions tied to your advertising campaigns, including content downloads, sign-ups, and purchases
Enables in-depth campaign reporting with built-in analytics for metrics like conversion rate, return on ad spend, and cost per conversion
Allows marketers to retarget users with ads on LinkedIn
How the LinkedIn Insight Tag works
Get more out of the LinkedIn Insight Tag with Segment
To start using it you simply need to add your LinkedIn Data Partner ID to the Segment integration and turn the Destination on. Choosing this implementation route effectively cuts out any need for additional developer resources and eliminates the risk of duplicating tags accidentally on your website (and fouling up your conversion data).