Join the data revolution!
Identity Resolution, purpose built for Segment. We turn the anonymous to known with the largest accessible, fully populated, compliant identity graph. This will transform how you think about your GTM efforts. Finally, create the data backbone that will enable you to achieve your revenue goals. Use cases include:
light up the “Dark Funnel”
attribution prior to the classic conversions to accurately assess buyer & accounts validation of
media planning against your total addressable market (TAM)
activate and onboard dynamic 1st party audiences for omnichannel outreach
Personalizing messaging across email, website, live chat, and more with resolution data!
How CDP Resolution Works:
You are going to love the expansive simplicity of our Identity Resolution. Just select our destination from the catalog, create a trial on our application and in the CDP connections catalog select segment. You will be assigned an API key and required to input a write key that you will obtain from segment. Then allow us to tabulate your usage for 15 days, and you will be put into a tier of service. Your usage will be billed as actual as to ensure an equitable exchange of value.
Get more out of SEGMENT with CDP Resolution
Our Identity Resolution provides two unique and transformative functions within Segment.
Connecting the Anonymous ID assigned by the Segment session to the PII without a traditional conversion. (e.g. – form submit or email open/click)
Writing back up to 54 fields of data to Segment
If you are only using our Identity Resolution product, our resolution rates for North American traffic are averaging 38%, if you are using our data as your backbone for your omni-channel outreach you can expect closer to 60% and as high as 75%.
Unlock the power of de-anonymization;
drive higher conversions
expand your audience
Discover the missing link to greater ROI for your CDP and marketing investments with CDP Resolution.